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The Showit Website Designer Behind Your Favorite Showit Website Designers
Every experienced Showit website designer knows you have approximately zero seconds to keep people on your site.
But you made it to my About page, so I’m guessing we’re cool by now — right?
Hi, I’m Laura — and I refuse to let you be your own bottleneck.
As a white label Showit designer and developer, I help in-demand designers expand their project capacity without having to…
I’m as obsessed with delivering quality websites as you — I just prefer to do it in a behind-the-scenes capacity, and I’m perfectly happy to let you take all the compliments and glory (I’ve got a fully charged ergonomic vertical mouse and a banana bread iced latte, so I’m good over here).
This is the part of the About page where I tell you how I found Showit design through a seemingly-unrelated first career, right?
*sigh* — if I’m going to be a Showit stereotype, I’m going to lean all the way in. Let’s go.
welcome to
The Classic Showit Timeline Section
(You’re not a Showit designer without a “How I got here” situation, IMO)
The designer phase
I started with brand design, branched into web design, and ultimately realized that I’m happiest when collaborating. I love a good brief, I love a coding challenge, and I love getting to work with some of the best designers out there and save them time.
The First Career Phase
I spent almost 10 years doing hair and LOVED it — just not the hours or the stress. It is where I learned how to deliver my professional opinion without pissing anyone off, though (I’m now skilled in talking people out of panic bangs and out of using a script font for headings)
The “Well, It’s A Job” Phase
Ah, the early days. I tried every job I could, from being a shampoo assistant at my grandma’s salon (5/5, very fun) to working as a receptionist at a doctor’s office (-3 stars; you lost me at “commute.”)
Or maybe you’d rather…
Take The Personality Quiz!
There’s only one question, though — because as we’ve established, you DO NOT HAVE THE TIME.
1) Which website trend am I hoping will die off in the next 0.02 seconds?
a) Cute color combos that are impossible to read
b) Using your pages to make readers work for it 😉
c) Animating everything on the page, so visitors get immediate vertigo
d) All of the above (duh)
But enough Showit tropes — you’re here because you’re deciding if I’m the white label designer for YOU!
So let me make it easy (since that’s kind of my whole thing):
There aren’t technically requirements to work with me, but I can tell you a LOT of my clients have a few things in common…
They’re obsessed with “leveling up” in all areas of life. They accumulate self-improvement / productivity books (and smut) at an alarming rate.
They have a “cute gremlin uniform” that’s aesthetic enough to hop on stories or Zoom, but is 100% dog-hair-covered Spandex on the bottom.
They take on way too much and don’t ask for help until they’re literally drowning. I’m not saying this has anything to do with birth order but…they tend to have that in common, too.
They are somehow dehydrated, despite carrying around giant water bottles.
(If this is you, go take a sip)
They don’t want their business to stop feeling like “theirs” — they want support that keeps them at the center of it all.
Their client deliverables are pixel-perfect, but their desks are a horror show of smashed Cheerios, abandoned cups, and empty electrolyte packets.
They also tend to view feeling “seen and attacked” as a love language — so if that’s where you’re at, it’s time to…
Turning away dream clients and working until 2:47 a.m. don’t have to be the only options anymore.
With me by your side and all up in your canvases, your capacity for client projects will go up. The only question is whether you’ll use it to book more projects, take more time off, or actually have both for once.




















